by Dwaine Raper, Solutions Consultant with the Center for Industrial
Services
During a recent training session on the Innovation Engineering
Management System, I found it encouraging to learn about the system being
utilized to help non-manufacturing organizations address the need for
innovation to remain viable. The
specific example shared was the Greater Lafayette Chamber of Commerce, in
Louisiana. This chamber experienced
significant member loss after Hurricane Katrina, as many businesses closed or
moved. In addition, the economic
downturn has also resulted in member loss as businesses increasingly scrutinize
all expenditures and the benefits that they get in return. The value of just being part of the
association is no longer enough. The
Greater Lafayette Chamber has embraced innovation to make its service offerings
more value-added for business, and in-turn grow membership. To be more specific, they utilized the
Innovation Engineering program, provided by the MEPOL, LA’s Manufacturing Extension Program. The chamber was selected as the 2011 Chamber
of the Year by American Chamber of Commerce Executives, and its focus on
Innovation was a deciding factor in them being chosen for the award.
The customers that we work with across the Institute for
Public Service have a need to be Innovative in their approach to attracting and
retaining customers, or investment partners.
The reality is that if they are not actively working to innovate and improve,
then their competitive position is in decline.
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